Substack for Businesses

Are you ready to use Substack to build your brand and grow your business?

Substack is a powerful tool, but getting all the technical and strategic details right can be a challenge. That’s where I come in.

With more than 20 years of writing and editing experience, and three plus years focused exclusively on Substack, I’ve helped over a hundred publications get off the ground. My goal is to make sure your Substack is professional, polished, and aligned with your vision and branding.

I’ve worked with a wide range of clients—from financial and investment experts to career, life, and wellness coaches—helping them successfully launch and manage their publications.

Kate Kelley: Unseen Grace

I feel deeply fortunate to have found Adrienne over a year ago, and I cannot recommend her highly enough. She has supported me in every aspect of my Substack platform—from aesthetics and layout to audience outreach and, of course, technical support. Our Zoom sessions are always a pleasure thanks to her expertise, her calm and steady presence, and her rare blend of kindness and creativity.

Adrienne has also seamlessly handled behind-the-scenes work, such as reformatting logos and photos. I trust her implicitly because she understands who I am and the spirit of the content I wish to convey. Now that my platform has launched, I look forward to continuing our collaboration, knowing that her guidance will be invaluable as my work grows.

Eric Marr: Patient Wellness Network

I cannot recommend Adrienne highly enough! When I decided to launch my newsletter, I felt overwhelmed by the complexity of getting started. Adrienne stepped in and not only helped me bring my vision to life but also empowered me with the knowledge and skills to run it successfully on my own (in time 😊).

Her expertise in strategy, audience engagement, and newsletter design was evident from day one, but what truly stood out was her collaborative approach. She didn’t just do the work—she made sure I understood the why and how behind each step. Her patience, clarity, and methodical approach turned what could have been a daunting process into an exciting learning experience. If you’re looking for someone who is not only a master of their craft but also a fantastic teacher and guide, look no further. Adrienne is a game-changer!

How We Can Work Together:

Team Guidance: If you already have a content team in place–one that needs help navigating a new platform–book a coaching session for your team and I to connect and discuss Substack and how to implement your vision.

Turn-Key Substack: I’ll handle everything from basic settings and sharing your vision in the About page, welcome post and welcome emails, to designing your homepage and publication layout and establishing a monetization strategy with you. You can focus on creating your content, and I’ll make sure your publication is set up and ready for you.

Ongoing Management: Need a professional to handle formatting, scheduling, and other backend details? My team and I can manage your Substack so you can focus on the aspects of your business that need your personal attention.

Strategic Audits: Already have a Substack but want to take it to the next level? I’ll do a full audit of your publication and provide a detailed plan to optimize your settings, improve your SEO, and enhance your overall strategy for growth and engagement.

Your Substack is an extension of your brand. Let’s make sure it’s a powerful one, fully integrated with your vision and your business.

Why Substack?

Content Strategy: Substack is a multi purpose platform. If you’re tired of having 3-4 different platforms that you have to individually manage posting on to maintain your brand’s visibility, Substack may be a great fit for you. As a content hub, you can host your blog, newsletter, podcast, and videos on Substack, with your content uploading automatically to Youtube, and Linkedin, sent out to your subscribers, and automatically or easily creating clips and/or graphics for your posts to send to social media.

Community Building: Substack emphasizes community building over lead generation. A loyal audience who want to hear your brand’s story and point of view, who will engage with you in the comments section or the subscriber only chat, and who will share and restack that stories that resonate with them the most is a more powerful strategy than simply building a database of emails to try and “nurture”.

Monetization & Revenue: Substack uses the Subscription model of revenue, which can work really well. This does not mean you need to paywall everything, or even paywall anything. There are many different ways to add value to your subscriptions. Depending on your audience and your niche, what you offer can be unique to your substack.